Why Work with Chris?
Technical SEO – On & Off-Page Optimisation
Technical SEO is my forte. I live and breath SEO and have a wealth of knowledge spanning a 10+ year career in the field. I pride myself on a deep technical knowledge of both on-page and off-page SEO in the ever evolving search landscape. I’m fluent in every aspect of technical SEO and link acquisition and familiar with all the well-known tools for performance evaluation.
Digital Marketing Strategy
I’m an expert in Digital Strategy with 10+ years experience of developing and deploying effective digital marketing initiatives. Throughout my career I’ve helped SMEs, national and global organisations develop digital marketing strategies which stand the test of time.
Local Business Marketing
Expert knowledge of local business marketing techniques. I’m fluent in local SEO techniques and associated methods of local search optimisation, helping both SMEs and larger organisations achieve stronger local search presence.
Analytics & Conversion
Data is the key to any successful marketing campaign. I have a thorough knowledge of performance analysis suites and tools including Google Tag Manager and Google Analytics. I can establish and measure performance statistics to provide true ROI.
Link Auditing & Penalty Recovery
I have a deep knowledge of manual link auditing and analysis for manual or algorithmic penalty recovery. Since the launch of Google’s Penguin algorithm in April 2012 I’ve supported numerous clients of all sizes with penalty recovery. Over the years I have created and refined a thorough link assessment process to enable thorough link analysis and severity segmentation, and I have a detailed knowledge of various tools used to audit and monitor link profiles including Majestic, Ahrefs and Google’s Search Console.
Web Development
I have a strong background in web development having completed a BSC Hons degree in Software Engineering in 2005. While I do not class web development as my forte, I have a strong knowledge of coding languages such as HTML, JavaScript, CSS, PHP and ASP. I have a strong knowledge of server-side technologies such as ISAPI and .htaccess, with a detailed knowledge of mod_rewrite and related principles.
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